In this fifth chapter of the No-Nonsense Guide to Creating a Content Strategy, we look at Content Mapping and how to bring together all of the research and work we’ve done up to this point, and start to build out our plan.
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Content Strategy Step Five: Perform a Content Inventory
In this fifth chapter of the No-Nonsense Guide to Creating a Content Marketing Strategy, we discuss when you need to perform a content inventory and why it’s so important for future success.
Content Strategy Step Four: Search Engine Optimization
In this fourth chapter in the No-Nonsense Guide to Creating a Content Strategy, we discuss developing your SEO keyword list.
Content Strategy Step Three: Determine Your Content Marketing Goals
In this third chapter of the No-Nonsense Guide to Creating a Content Strategy it’s time to develop your organizational goals around creating a content strategy. Come read the three main types of content you need to focus on.
Content Strategy Step Two: Know Your Customer
In this second chapter of the No-Nonsense Guide to Creating a Content Strategy we take a look at the importance of understanding your customers, how they feel about your business, and developing need to build personas.
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