Social Media

I managed social media for both IBM and Verifone. Some screenshots from both shown below.

IBM Security Social

These statistics are from approximately 2010. At the time, this was considered a good following for B2B brands.

Verifone Social

Below are some trends on my Verifone Twitter account in March, 2012.

A snapshot from SproutSocial. At the time, I had Beta’d SproutSocial’s platform and was one of the early adopters of the software.

Chris Souther's avatar

By Chris Souther

Chris joined the Air Force out of high school. After four years of supporting communications for the Department of Defense, the White House, and stations around the world, he left the military and moved to Atlanta. For the next six years, Chris continued working in the telecom field, eventually traveling around the country teaching companies like MCI, Nortel Networks, and Cabletron, how to do what he did. When the dot.com crash happened, upon recommendation from his wife, Chris re-enrolled in school and earned his B.S. in Communications (PR & Marketing). Since then, he was worked in network security, healthcare, banking and finance (and FinTech), general high tech (AI/ML, Cloud, IoT), and most recently, application development fields. Now, with more than 15 years of both Marketing and Communications under his belt, he helps organizations grow their business through the proper application of marketing, communications, and content. And he blogs on the side. It keeps him sane.